Following promising progress in Central Asia, Chinese connected mobility providers are increasingly looking toward Southeast Asia. 

With growing digital transportation initiatives in Vietnam, Thailand, and Indonesia, is ASEAN poised to become the next strategic battlefield for V2X infrastructure and services?

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Rapid Progress in Digital Mobility Across ASEAN

Several ASEAN nations have prioritized smart mobility and intelligent transport systems in their national strategies:

Vietnam plans to implement intelligent transportation in major cities by 2025.

Thailand’s “Thailand 4.0” roadmap includes pilot deployments of V2X and smart road corridors in Bangkok.

Indonesia is advancing BRT upgrades, smart ticketing, and electronic tolling in Jakarta.

These initiatives create strong demand for RSUs, edge nodes, cloud platforms, and system integrators that can deploy full-stack V2X solutions.

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Chinese NEVs are Opening the Door for V2X Infrastructure

Unlike Central Asia’s focus on fuel vehicles, ASEAN is emerging as a hotspot for Chinese new energy vehicle (NEV) exports and localization:

BYD is building its first passenger vehicle plant in Thailand;

SAIC MG is expanding operations in Indonesia;

Local player VinFast is actively exploring partnerships with Chinese tech providers.

As NEV volume grows, so does the need for OEM-level V2X integration, telematics platforms, mobile apps, and connected services—creating fertile ground for solution providers like Sirun.

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A Different Market Demands a Different Approach

In contrast to Central Asia’s state-led, project-driven structure, ASEAN markets are more diverse and decentralized:

Fragmented regulations complicate compliance;

Private players dominate, requiring a mix of ToG, ToB, and ToC services;

Fast delivery cycles and strong system integration are expected.

Winning in ASEAN means exporting not just products, but full capabilities.

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Sirun’s 5 Core Capabilities for Global Expansion

To support OEMs and system partners in building connected mobility solutions overseas, Sirun offers a complete portfolio of services:

1. Compliance Acceleration

Challenge: Varying data regulations and local compliance barriers
Solution: Legal interpretation, cross-border data architecture, continuous compliance support
Case: Reduced telematics platform launch time to 1.5 months for a major NEV brand in Russia

2. V2X Platform Deployment

Challenge: High cost and long cycles of platform duplication
Solution: Turnkey V2X platform with localized data compliance, multi-country support
Case: Completed cloud–vehicle signal integration one month ahead of schedule

3. Mobile App Development

Challenge: Poor user touchpoints and fragmented services
Solution: Multi-language apps, local map/payment integration, service customization
Case: Custom app in Russia boosted engagement with remote control, diagnostics, e-commerce, and support

4. Terminal Hardware Adaptation

Challenge: High vehicle adaptation costs, complex hardware certification
Solution: Certified T-Box/ECall units, modular hardware, design customization
Result: Delivered 1M+ units to overseas markets for top OEMs

5. Localized Operations & Maintenance

Challenge: Poor responsiveness and weak post-sale support
Solution: 7×24 ITSM-based support, CERT team for emergencies, on-ground implementation teams

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From Central Asia to ASEAN: Replicating, Then Upgrading

While Central Asia provided a foothold via government-led pilots, ASEAN’s market-driven landscape requires adaptable solutions, fast execution, and collaborative delivery.

Sirun is shifting from system implementer to regional co-builder of connected ecosystems, with modular platforms, mobile integration, and localized deployment networks.

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Ready to explore connected mobility in Southeast Asia?

Let’s build ASEAN’s V2X future—together.